Description
| Author/Contributor(s): | McClelland, David C. |
| Publisher: | Free Press |
| Date: | 2/1/1967 |
| Binding: | Paperback |
| Condition: | NEW |
Harvard Professor David C. McClelland shares research and analysis on the reasoning behind the fluctuating development of society.
The Achieving Society provides a factual basis for evaluating economic, historical, and sociological theories that explain the rise and fall of civilizations.
Within this book, readers will learn about McClelland’s notable s of the type of motivational needs society has: achievement motivation, authority and power motivation, and affiliation motivation.





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